닫기버튼
facebook twitter kakao talk

News&Media

Press Room

HOME > Press Room

PR/18-03 Vang Vieng to be transformed into a sustainable tourism destination2018-02-06

filePR_Tourism_Workshop_Lao_PDR_FINAL.docx (0.07M)

facebook twitter 프린터 확대 축소

PRESS RELEASE
No.PR/18-03Date2018.02.01(Thu)
ContactProgram Inquiries: Kim Kyung-pyoe, Officer, CTU (+82-2-2287-1136, kpkim@aseankorea.org)
Press Inquiries: Hwang Ji-seon, Officer, IDU (+82-2-2287-1149, hjs@aseankorea.org)
ASEAN-Korea Centre is an International Organization mandated to promote economic and socio-cultural cooperation between ASEAN Member States and Korea.


Vang Vieng to be transformed into a sustainable tourism destination

- ASEAN-Korea Centre to organize the Tourism Capacity Building Workshop in Lao PDR (6 Feb.) -


Vang Vieng, Lao PDR - The ASEAN-Korea Centre (Secretary General Kim Young-sun) will organize the Tourism Capacity Building Workshop under the theme, “Transformation towards Sustainable Tourism in Vang Vieng” on 6 February 2018 in Vang Vieng, Lao PDR in collaboration with the Ministry of Information, Culture, and Tourism (MICT) of Lao PDR. Marking the ‘Visit Laos Year 2018,’ the Workshop will bring together tourism professionals from Lao PDR and Korea to come up with strategies to transform Vang Vieng into a sustainable tourism destination as well as to share knowledge and best practice.

 

Kim Young-sun, Secretary General of the ASEAN-Korea Centre noted that, “Number of Korean tourists to Lao PDR showed almost five-fold increase from 34,707 in 2011 to 173,260 in 2016 being ranked as the 4th largest source country of foreign tourists to the country. With the broadcast of ‘Youth over Flowers,’ Vang Vieng has become one of the favorite destinations of the Korean backpackers. The Laotian Government has put a greater priority on promoting this charming city as a sustainable tourism site, hoping to bring sustainable and inclusive growth to the local community. I hope this workshop would provide a platform for tourism professionals from the two countries to share their insights to pave the way for Vang Vieng to become a sustainable and at the same time even more favored tourism destination of Koreans.”

 

At the Opening Ceremony of the Workshop, Kim Young-sun, Secretary General of the ASEAN-Korea Centre and Ounthouang Khaophanh, Deputy Minister of the MICT are slated to deliver remarks. Following the Ceremony, tourism professionals from both public and private sectors of Korea and Lao PDR will present their respective perspectives on two topics of ‘Promoting Vang Vieng as a Sustainable Tourism Destination’ and ‘Marketing Strategies for Vang Vieng Tourism in Korea.’ Furthermore, Choi Ho-rim, Professor from Bukyong National University in Korea will give a presentation on ‘Patterns of Korean Tourists Flow’ to enable the local tourism professionals to gain insights on trends and demands of Korean tourists. There will also be a networking reception for Korean speakers and Laotian participants to exchange knowledge and perspectives.

 

Prior to the Workshop, Korean tourism experts will visit representative tourism sites in Vang Vieng such as Tham Nam Cave, Tham Xang Cave, Nam Song River, and Blue Lagoon to provide on-site consultations. During the visit, they will analyze potentials, strengths, and possible areas for improvement of the sites and activities. Roundtable discussion will be organized after the visit to share ideas among experts and policy makers from Korea and Lao PDR and discuss how to develop a competitive tourism industry in a sustainable manner. 

 

The ASEAN-Korea Centre has organized the ASEAN-Korea Tourism Capacity Building Workshop with an aim to strengthen competitiveness of the tourism industries of ASEAN with a view to better targeting and attracting the Korean tourists. The theme of the Workshop is chosen based on the needs and requests of the respective countries. The Workshop will be held back to back in Lao PDR and Myanmar on 6 and 9 February respectively, with a focus on sustainable tourism development amid the two countries’ growing interests in sustainable and inclusive growth. 



[Attachment]

- Press Release file


###


List

TOP