|No.||PR/21-16||Date||August 31, 2021|
|Contact||Program Inquiries: Kim Kyung-pyeo, Officer, CTU (+82-2-2287-1136, email@example.com)Press Inquiries: Hwang Jiseon, Senior Officer, IDU (+82-2-2287-1149, firstname.lastname@example.org)|
|ASEAN-Korea Centre is an International Organization mandated to promote economic and socio-cultural cooperation between ASEAN Member States and Korea.|
ASEAN-Korea Centre to present a virtual trip to ASEAN with ASEAN millennials
- ASEAN Familiarization Tour 2021 to feature promotional videos of Brunei, Indonesia, Myanmar, and Vietnam -
Seoul, Korea - The ASEAN-Korea Centre (Secretary General Kim Hae-yong), in an effort to enhance the ASEAN-Korea tourism cooperation by promoting and discovering the charms and cultural resources of ASEAN tourism, has organized the ‘ASEAN Familiarization Tour’. The program offered an opportunity for Korean tourism reporters and social media influencers to explore various tourism destinations in the ASEAN region. From last year when global travel restrictions amid the COVID-19 pandemic began, the Centre alternatively has produced tourism promotional videos introducing tourism spots and resources of ASEAN countries. This year, Korean actress and entertainer So Yu-jin and millennials from ASEAN will take online trips to four ASEAN countries - Brunei, Indonesia, Myanmar, and Vietnam.
The first episode which will be released on August 31 introduces Brunei’s tourist attractions that have not been widely explored by Korean tourists: Temburong region, the Amazon of ASEAN; a wide variety of activities that can be enjoyed only in Brunei, ranging from jungle hiking to scuba diving. Episode 2 highlights various hidden charms of Indonesia: the country’s present and future - Jakarta, the current capital and new mecca of modern art and Balikpapan, the city in the jungle announced as the new capital; a surfer’s paradise - Bali; Indonesia’s soul food chosen as the World’s Best Food by CNN - Rendang and Nasi Goreng.
On September 8, the third episode will be released to look into the lives of the people of Myanmar: the influence of Buddhism on the lives of its people found in golden Shwedagon Pagoda and Bagan City, the largest Buddhist pilgrimage site in Myanmar; locals’ traditional way of life in Inle Lake, a UNESCO Biosphere Reserve; and the country’s cuisine that’s filled with sincere warmth. The final episode offers virtual travels to various regions and mouth-watering foods in Vietnam, one of the most frequently visited ASEAN countries by Korean travelers: Vietnamese dishes familiar to Korean people such as Pho, Banh mi, and Banh xeo, as well as Hue royal cuisine, the highlight of Vietnam’s food heritage; Hoi An, a UNESCO World Heritage Site where the East meets the West; regions where one can enjoy natural wonders of the country - Tam Coc, Trang An, Dong Van Plateau, Phu Quoc, and Nha Trang.
The ASEAN-Korea Centre will produce and release the ASEAN Familiarization Tour 2021 videos on official YouTube Channels of the Centre and ASEAN tourism agencies starting from August 31.