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ASEAN game companies to seek partnerships at Korea’s largest game exhibition

PRESS RELEASE
No.PR/20-21Date16 November 2020
ContactProgram Inquiries: Yeom Su-jin, Program Officer, TIU (02-2287-1195, sjyeom@aseankorea.org)
Press Inquiries: Hwang Jiseon, Senior Officer, IDU (+82-2-2287-1149, hjs@aseankorea.org)
ASEAN-Korea Centre is an International Organization mandated to promote economic and socio-cultural cooperation between ASEAN Member States and Korea.


ASEAN game companies to seek partnerships at Korea’s largest game exhibition

- ASEAN-Korea Centre to invite 60 game companies from 8 ASEAN countries to ‘G-STAR 2020 - Live Biz Matching’ (Nov. 17-21) -


Seoul, Korea - The ASEAN-Korea Centre (Secretary General Lee Hyuk) will invite 60 game companies from 8 ASEAN Member States (Indonesia, Lao PDR, Malaysia, Myanmar, Philippines, Singapore, Thailand, and Vietnam) to Korea’s largest game exhibition, ‘G-STAR 2020’, which will be held as an on-line BTB program on 17-21 November


The ASEAN-Korea Centre has invited game companies from ASEAN to the G-STAR since 2014. This year, as the event will be held virtually, participating ASEAN companies will meet their Korean and global counterparts online to build new partnerships and explore areas of cooperation.


Lee Hyuk, Secretary General of the ASEAN-Korea Centre, noted that “Game industry is one area that has shown positive growth this year, recording 9.3% of year-on-year growth, as consumption of digital contents soared in the midst of COVID19. The ASEAN region, with its young population and high penetration of smartphones, witnessed continuous growth in the game sector even before the pandemic, but as more people stayed at home due to social distancing measures, the region’s game market has shown even greater growth this year.”


The ASEAN-Korea Centre has organized various programs to enhance cooperation between ASEAN and Korea in the digital content industry. The G-STAR event last year produced substantial business outcome, as a contract was signed between Indonesian game publisher LYTO and Korean game developer and publisher Onface Games. The Centre also held workshops to facilitate business collaborations in the content industry in the Philippines and Indonesia in last February, and also co-organized the ‘ASEAN-Korea Online Contents Business Matchmaking Program’ with the Seoul Business Agency (SBA) last July.


ASEAN Contents to be showcased at largest cultural content exhibition in Korea ASEAN countries eye ‘packaging design’ cooperation with Korea to enhance global competitiveness
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