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ASEAN-Korea Centre

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E-commerce cooperation key to mutual prosperity of ASEAN and Korea in the era of the Fourth Industrial Revolution

No.PR/18-24Date2018.07.02 (Mon)
ContactContents Inquiries: An Jin-hun, Senior Officer, TIU (+82-2-2287-1123, jha@aseankorea.org)
Press Inquiries: Kim Ji-won, Assistant Officer, IDU (+82-2-2287-1145, jwkim@aseankorea.org)
ASEAN-Korea Centre is an International Organization mandated to promote economic and socio-cultural cooperation between ASEAN Member States and Korea.

E-commerce cooperation key to mutual prosperity of ASEAN and Korea in the era of the Fourth Industrial Revolution

- The ASEAN-Korea Centre and the Korea International Trade Association to co-organize the ‘2018 ASEAN Digital Commerce Forum’ (4-5 July, Trade Tower, Seoul) -
- The Forum to provide opportunities for business cooperation in e-commerce between ASEAN and Korea -

Seoul, Korea  – The ASEAN-Korea Centre (Secretary General Lee Hyuk) and the Korea International Trade Association (Chairman Kim Young Ju) will co-host the ‘2018 ASEAN Digital Commerce Forum’ at Trade Tower in Seoul from 4 to 5 July. The Forum, to be attended by commercial officials and private sector representatives in the e-commerce sector from ASEAN and Korea, will consist of lectures by Korean experts and business leaders on the topics such as the current status and trend of e-commerce development in Korea; presentations by ASEAN representatives on the latest market trend of e-commerce in each ASEAN Member State; as well as one-on-one business meetings and networking between company representatives in the e-commerce sector from ASEAN and Korea.


According to Lee Hyuk, Secretary General of the ASEAN-Korea Centre, “The size of the e-commerce market in the ASEAN region is expected to increase by 16 times and reach USD 90 billion by 2025, with 160 million middle-class consumers and rapid improvement in internet penetration. Against this backdrop, ASEAN is anticipated to become the next e-commerce frontier worldwide. As Chinese e-commerce giants such as Alibaba and Tencent are expanding their business in ASEAN through huge investments in companies like Lazada, a leading e-commerce platform in the region, ASEAN and Korea need to forge closer ties and cooperation in the e-commerce sector. To this end, I hope that the upcoming Forum will serve as a venue to share experiences, knowledge, and vision of e-commerce to achieve mutually beneficial economic cooperation between ASEAN and Korea.”


On 4 July, Lee Hyuk, Secretary General of the ASEAN-Korea Centre, Han Jin-hyun, Vice Chairman of the Korea International Trade Association (KITA), and Khamsouay Keodalavong, Chair of the ASEAN Committee in Seoul and Lao Ambassador to Korea, will deliver remarks during the Opening Session. They will be followed by presentations on E-Commerce in Asia and the Pacific (Kang Jong-woo, Principal Economist of the Asian Development Bank); Status and Trend of E-Commerce Market in Korea (Jung Jong-shil, CEO of Chaggong LAB); and E-commerce of ASEAN (Nora’in Ali, Assistant Director of the ASEAN Secretariat). Moreover, government officials and company representatives from 9 ASEAN Member States will introduce the current status of their respective national e-commerce market. Also, one-on-one business meetings between ASEAN and Korean companies will take place to discuss cooperative measures and build business networks.


On 5 July, there will be more in-depth and practical presentations and discussions on the current development of e-commerce in Korea. Officials from relevant organizations and representatives from companies that are successfully doing business both at home and abroad will give presentations on the following: Business Start-up SMEs: KITA’s Cross-border Trade Services (Shin Sun-young, Director of KITA); Features of Cross-border E-commerce and GoGlobal Platform (Kim Jung-min, Manager of Korea Trade Network); Amazon’s Digital Innovation (Jung Woo-jin, Manager of Amazon Web Services); Case of Korean E-commerce Platform (Park Yoo-jin, Director of Wemakeprice); Case on MSME Utilization of E-commerce (Joo Myung-kyu, Team Leader of Café 24); as well as the Case on E-commerce Start-up (Lee Hyun-jae, Director of WooWa Brothers).


- Press Release file


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